AI-powered vehicle delivery unveiled

November 21, 2023 1:55 PM
This article was originally published in Auto Remarketing magazine, and authored by Ravin AI's General Manager of International Business, Ron Soreanu

In the rapidly evolving landscape of the automotive industry, the integration of artificial intelligence in vehicle delivery is not just a futuristic concept but a present reality reshaping the Direct-to-Consumer (DTC) paradigm. This transformation, marked by advanced digital solutions, is setting new standards for efficiency, accuracy, and customer satisfaction.

In this article, we delve into the nuances of this significant shift, exploring the profound impact AI is having on the vehicle delivery process from OEMs to customers’ doorsteps.

Evolution of vehicle delivery: From traditional to digital

The journey of vehicle delivery has undergone a substantial transformation over the years, not least Hyundai’s recently announced collaboration with Amazon. Traditionally, the buying process involved several intermediaries, from manufacturers to dealerships, finally reaching the customer. This system, while functional, often lacked transparency and efficiency, leading to a disjointed customer experience.

Today, the rise of e-commerce and digital platforms has revolutionized this model. Consumers, empowered by technology, increasingly prefer direct interactions with manufacturers. This preference has paved the way for DTC models, where OEMs bypass traditional dealership networks to sell directly to customers. A report by McKinsey & Company highlights the growing inclination towards online car purchases: “Fewer than 3 percent of customers say they purchase vehicles fully online, but 29 percent of consumers indicate that they want to buy their next car entirely online.”

Please continue reading the article in its entirety on the Auto Remarketing website.
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